SMART stands for:

• Specific - what you want to do and exactly what level do you want your actions to reach?
• Measurable - what evidences [facts, behaviours, perceptions, stakeholders’ testimonies] can be collected to demonstrate achievements?
• Appropriate - it must be acceptable to all key stakeholders;
• Realistic - feasible, neither too ambitious or so easy as to lose interest;
• Time-bound - a time limit must be set.